You will be responsible for planning and supervising the company’s experiences and events hosted, sponsored, and/or exhibited. As well as managing a budget and creating a positive team culture that empowers everyone to do their best work.
RESPONSIBILITIES:
Work closely with our Marketing Manager to deliver experiences that inspire, qualify, and motivate our customers and prospects to invest in a deeper partnership with InEvent.
Develop, communicate, and execute a strategy with ambitious goals that elevate our brand reputation in the marketplace, generate pipeline, and accelerate deal cycles.
Stay ahead of the curve of industry trends and performance through competitive analysis and market research, transforming insights into strategy pillars.
Drive brand affinity and create customer advocates through a focus on customer-first experiences and translating our values to our events and communities.
Oversee planning for personalized experiences that create deeper engagement with our top accounts and hot prospects. Manage an end-to-end lead process that effectively creates and advances opportunities.
Build effective collaboration processes with all departments responsible for supporting the execution of our experiences.
Work alongside the team as a player-coach, comfortable and willing to execute down to the smallest detail.
Spearhead events budgeting and reporting, negotiating with vendors, and optimizing company costs.
Coordinating transportation/shipment of goods, including selecting which methods, timing of shipment, and/or amending shipments to meet arrival dates and obtain the best price.
Representing the company, providing product knowledge for demonstrations, and filing applications.
PRE-REQUISITES:
Event management experience, including executing B2B technology marketing events;
Agency or corporate marketing background with an emphasis on consumer experiential events is strongly preferred
Proven record of executing successful, fully-integrated event or consumer marketing programs with significant market/consumer impact while staying on-time and on-budget
Experience in online event platforms and tools for digital events;
Exceptional communicator, both written and verbal;
Excellent relationship management and expectation-setting skills.
Exceptional ability to drive the event’s strategy and experience based on a deep knowledge of our company, customers, and market trends;
