Business / Digital Strategy Manager at St. Ives Specialist Hospital

St.Ives is a multi-specialist hospital which opened in 1996. The hospital offers dedicated specialist services in all matters of women,children and family health, managed by a group of consultants in Obstetrics & Gynaecology,Paediatrics,Medicine & SurgeryJob Summary

Digital Strategy Development: Collaborate with senior management team to define digital strategies aligned with company goals.
Content Strategy: Develop content plans for website, social media, email marketing, and other digital channels to promote and advertise the brand effectively.
Digital Marketing: Oversee and manage paid campaigns (SEO, SEM, and relevant social media channels) to expand reach and acquire leads.
Analytics & Reporting: Monitor and analyze digital performance metrics, providing insights to improve campaigns and conversions.
Competitive Analysis: Conduct competitor analysis to identify opportunities, optimizations, and threats in the digital landscape.
User Experience Improvement: Identify and implement digital tools & technologies to streamline processes and enhance online user experiences
Strategic Partnerships: Identify strategic alliances and partnerships to help drive brand presence and growth
Relationship Management: Develop strong relationships with key clients and existing teams to ensure alignment in brand strategy across all platforms.
Cross-Department Collaboration: Work with internal teams (marketing, sales, operations, finance, etc.) to ensure consistent brand messaging and synergy across channels.
Risk Management: Assess potential risks and advise strategies tomitigatethem.
Managing budgets related to the business development activities
Identifying new strategies for brand expansions and diversification.
Building a strong network within the industry for expansion of services.
Overseeing all operations and services in the Business Development Unit, ensuring a culture of consistency.

Qualifications

Interested candidates should possess a Bachelor’s Degree with 2 – 4 years work experience.

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