Marketing Officer at Westcare Specialist Hospital

The idea to create Westcare Hospital group was conceived in 1997. This idea was brought to fruition in May 1998 when the first hospital was founded and named Ilogbo central Hospital. The hospital was named after Ilogbo town near Ajangbadi, Ojo LGA of Lagos in which the hospital was situated.Responsibilities

Develop and implement effective marketing and outreach strategies to increase the hospital’s services.
Drive business development initiatives and identify new revenue opportunities and partnerships
Build, manage, and maintain strong relationships with corporate clients, HMOs, referral sources, and community stakeholders
Act as a liaison between the hospital and key external partners to enhance service delivery.
Represent the hospital at community health events, corporate visits, and partnership meetings
Monitor, evaluate, and report on the effectiveness of marketing activities.
Collaborate with internal teams to ensure excellent service delivery that supports client retention.

Requirements

Bachelor’s Degree in Marketing, Business Administration, or a related field
Minimum of 4 years’ experience in marketing, business development, (experience in the healthcare sector is an advantage)
Excellent communication, presentation, and relationship-building skills
Strong business acumen with a proven track record of identifying and converting leads
Self-driven, organized, and able to work independently.

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