Owens and Xley Consults is a Lagos based company that offers business advisory and consulting services to help Small and Medium-sized Enterprises (SMEs). Our Mission is to provide quality insights, tools and resources needed to build a sustainable business.Description
The Marketing Strategist will develop and execute innovative marketing campaigns for our brand.
In this role, you’ll craft and execute marketing campaigns that engage our audience, elevate brand awareness, and drive sales all while staying true to our brand’s heart and values.
Key Responsibilities
Develop and execute marketing strategies to boost brand visibility and sales.
Lead and optimize digital marketing efforts across social media, SEO, email campaigns, and paid ads.
Analyze market trends, consumer behavior, and competitors to find fresh opportunities.
Work closely with the creative team to produce content that speaks to our audience.
Track and report on campaign performance, using data to tweak and improve strategies.
Build strong relationships with influencers, partners, and media to grow our brand presence.
Stay ahead of the curve with industry trends and marketing tools to keep our strategies fresh and effective.
Required Skills and Experience
Bachelor’s Degree in Marketing, Business, or a related field.
3+ years of hands-on experience in marketing strategy, ideally in the gifting or retail space is a plus.
Strong knowledge of digital marketing tools and strategies.
Excellent at analyzing data and using it to make smarter marketing decisions.
Collaborative and communicative, ready to work with cross-functional teams.
Proficiency in tools like Google Analytics, Meta Ads Manager, and CRM systems
Previous experience in running successful campaigns that deliver measurable results.
Salary
N250,000 – N300,000 / Month.
