Promotional Marketing Executive at Skipper Eye-Q Hospital

Skipper Eye-Q Speciality eye hospital is an international eye hospital with chain presence of 42 eye hospitals in India and Nigeria.Job Summary

A Promotional Marketing Executive at Skipper Eye-Q Hospital would beresponsible for developing and implementing promotional strategies to increase brand awareness and drive sales.
They would work closely with the Marketing Manager and other stakeholders to execute campaigns, analyze results, and optimize future strategies.
This role requires strong communication, analytical, and organizational skills, and a deep understanding of market trends and consumer behavior.

Key Responsibilities

Developing and implementing promotional campaigns:This includes planning, executing, and managing various marketing initiatives, such as online ads, email marketing, social media campaigns, and in-store promotions.
Analyzing campaign performance:Tracking key performance indicators (KPIs) and using data to identify areas for improvement and optimization.
Collaborating with other departments:Working closely with other teams to ensure alignment and achieve marketing objectives.
Staying up-to-date on industry trends:Researching new marketing technologies, techniques, and best practices to stay competitive.
Managing marketing budgets and resources:Ensuring that marketing spend is allocated effectively and efficiently.

Required Skills and Experience

BSC / MBA in Marketing, Sales, or Business Administration.
3 years of experience in sales, marketing, and business development.
Understanding of market trends, sales techniques, and customer engagement.
Experience with CRM software, digital marketing tools, and Microsoft Office Suite.
Excellent communication, negotiation, and analytical skills.

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